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BETTERKIND
Delicate Comfort Femininity
A brand that expresses femininity in a casual manner with delicate comfort
BETTERKIND,
a compound word of 'Better' and 'Kind which means 'species',
started from the human desire to always evolve.
The brand name contains
the philosophy and enthusiasm of the Director, Ahyoung Choi
to become a designer and a brand
evolving and improving every moment.
2023. 10. 24SS Fashion Kode Fair & Collection
2023. 09. 24SS Seoul Fashion Week Trade Show
2021. 10. 21FW HISEOUL Fashion Show
2020. 11. 20WINTER HISEOUL Fashion Show
2019. 10. 20SS Seoul Fashion Week
-Selected as Generation Next Brand
2019. 03.19FW Seoul Fashion Week
-Selected as Generation Next Brand
2019. 03. 2019 Daegu Fashion Fair & Collection
2018. 10. 19SS Hera Seoul Fashion Week
-Selected as Generation Next Brand
2018. 06. 2018 Indie Brand Fair & Show
2018. 03. 2018 Daegu Fashion Fair & 18FW Collection
2017. 05. Selected 2017 World Star Designer Project,
by Ministry of Trade, Industry and Energy & Korea Fashion Association
2017. 04. Guangzhou International Fashion Week
- Awarded Global Original Design Brand Marketing Award
2017. 03. 17FW Daegu Fashion Fair & Collection
– Awarded 3rd place ‘Nextgen Designer Awards’
2016. 02. 2016 International Fashion Showcase, London Fashion Week
2016. 10. 17SS Daegu Collection, collaboration with CHOIBOKO
Seoul, South Korea
Seoul, South Korea
Seoul, South Korea
Seoul, South Korea
Seoul, South Korea
Seoul, South Korea
Daegu, South Korea
Seoul, South Korea
Seoul, South Korea
Daegu, South Korea
Seoul, South Korea
Guangzhou, China
Daegu, South Korea
London, UK
Daegu, South Korea
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